introducing eyva

The decisionOS for your product portfolio

Supercharge your teams with our AI-powered platform to enhance R&D, product, and marketing efficiency. Streamline product lines, reduce failure rates in product and combat rising costs.

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Trusted by the leading beauty brands

Uncover Every Angle:
Your Consumer and Market in 360°

Consumer

Say goodbye to hours of scrolling through social media, search engines and product reviews.

Insights: Understand your customers' needs and preferences.

Demographics: Gain a deep understanding of your target audience.

Trends: Stay ahead by spotting emerging topics.

Market Insights

Gone are the days of time-wasting market analysis in Excel.

Brands: Stay one step ahead of your competition.

Categories: Stay agile with early understanding of category changes.

Product Types: Identify new product developments

Product Insights

Benchmark your portfolio without headache.

Assortments: React fast to assortment changes.

Product Gaps: Identify product opportunities.

Attributes: Built products with the right attributes.

Your Single Source of Truth

Notino

(DE, UK)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Sephora

(DE, US, UK)

Make-Up, Skincare, Body Care, Perfume, Hair Care

Google

(DE, US, UK)

Search Data

net-a-porter

(DE, US, UK)

Make-Up, Skincare, Body Care, Perfume, Hair Care

dm Drogeriemarkt

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Notino

(DE, UK)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Sephora

(DE, US, UK)

Make-Up, Skincare, Body Care, Perfume, Hair Care

Google

(DE, US, UK)

Search Data

net-a-porter

(DE, US, UK)

Make-Up, Skincare, Body Care, Perfume, Hair Care

dm Drogeriemarkt

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Ulta

(US)

Make-Up, Skincare, Body Care, Perfume, Hair Care

Rossmann

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Flaconi

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care

Niche Beauty

(DE, UK, US)

Make-Up, Skincare, Body Care, Perfume, Hair Care

TikTok

(DE, UK, US)

Social Data

Douglas

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Ulta

(US)

Make-Up, Skincare, Body Care, Perfume, Hair Care

Rossmann

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Flaconi

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care

Niche Beauty

(DE, UK, US)

Make-Up, Skincare, Body Care, Perfume, Hair Care

TikTok

(DE, UK, US)

Social Data

Douglas

(DE)

Make-Up, Skincare, Body Care, Perfume, Hair Care, Personal Care

Harness the Power of Advanced Features Tailored for Your Success

Consumer Insights
Market Insights
Product Insights
PA

Explain AI

Your Personal Assistant

Meet Explain AI, your personal assistant for any questions about your topics of interest. Gain a deeper understanding, receive quick answers, and let AI simplify complex data for you.

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HD

3Y Historical Data

Google & TikTok Unveiled

Unlock the power of historical data with access to three years of Google Search and TikTok records. Track trends, uncover popular content, and gain a robust understanding of your audience's behavior.

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PR

15M Reviews

Post-Launch Customer Analysis

Discover customer issues after your product is on the market. Identify pain points and the most relevant product aspects for your own but also for your competitors' products.

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ST

Similar Topics

Broaden Your Horizon

Identify related topics that you might not have had in mind at all. Compare topics, discover new potentials and stop wasting time on the wrong topics.

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TA

Topic Analysis

Understand the real drivers

Discovering a topic is one thing, but understanding it is another. By analyzing keywords and hashtags in depth, you can quickly grasp the individual drivers and make informed decisions in seconds.

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DE

Demographics

What does the buyer look like?

What does my target group or that of the competition look like? Analyze and develop products based on our your target group via TikTok data and product reviews.

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TV

Popular TikTok Videos

Discover What Resonates

Tap into the pulse of TikTok with access to popular video data. Learn from the best-performing content to inspire your own creative efforts and captivate your audience.

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TP

Trend Predictions

Stay Ahead

With our AI-driven trend predictions, be the first to capitalize on emerging patterns. Use these insights to align your strategies with future trends and lead in your industry.

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MA

Harmonized Market Analysis

A holistic View

By matching products across different e-tailer, brands and categories, you can ensure that the analysis is based on comparable factors. This enables a more accurate assessment of market dynamics.

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MS

Market Share

Examine Category Growth

Observe the overall growth of different beauty categories. Analyzing market share within each category helps identify areas of opportunity and potential saturation.

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NM

Niche Markets

Observe Subcategory Trends

Identifying emerging subcategories or niche markets. These can include clean beauty, natural products, men's grooming, or specific cultural or ethnic beauty needs.

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CL

Competitive Landscape

Spot brand activities early

Analyzing the competitive landscape, including key competitors, their market share, pricing strategies and activities will help you identify opportunities and differentiate your products in the market.

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MF

Market Fresh

New Products Revealed

Stay up to date with the latest product launches in your industry. Be the first to know what's new on the market, anticipate trends, and respond to changes with agility.

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PO

Portfolio Optimization

Agile Product Strategy

By matching and analyzing products across different etailer, brands and categories, you can assess and observe the composition of every product portfolio.

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NM

Niche Masters

Key Players Uncovered

Identify the key players in every niche of your industry. Understand their strategies, offerings, and strengths to position your business for competitive advantage.

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PW

Price Wisely

Strategic Pricing Insights

Perfect your pricing strategy with our insightful analysis. Understand market standards, competitor pricing, and consumer expectations to price your products for success.

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HP

Harmonized Products

A Cohesive Overview

See your product portfolio in a new light with our harmonized product feature. Get a cohesive view of offerings and identify opportunities for product line expansion or improvement.

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PS

Product Search

Explore 400k Beauty Products

Dive into our extensive product database, covering over 400,000 beauty products. Find any product you need and gain in-depth insights to inform your product strategy.

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PC

Product Comparison

Make Informed Choices

Compare products side-by-side and make informed decisions. Understand the strengths and weaknesses of each product and identify the best fit for your needs.

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FI

Deep Dive Filters

Customized Analysis

Customize your analysis with our deep dive filter capabilities. Sort by attributes such as brand, effect, benefit, price, certificate and more to get the specific insights you need.

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WS

White Spots

Identify Gaps

Spot certain product types or features that are underrepresented or not adequately addressed. This knowledge can be leveraged to develop innovative products that cater to unmet consumer needs or differentiate your offerings from competitors.

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PO

Product Optimization

Use the Right Attributes

Analyze, observe and assess the full range of product attributes. Pricing, sizes, claims, ingredients, certificates and many more attributes can reveal potential opportunities to optimize your product line.

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CC

Beauty Channels

Comprehensive Coverage

Stay on top of the beauty industry with access to data from all relevant beauty channels. Discover trends, popular products, and key players to position your brand effectively.

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PC

Product Claims

Understand Your Unique Value

Discover the power of product claims. Analyze the effectiveness of your claims, understand what resonates with consumers, and refine your messaging for maximum impact.

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Tailored Solutions for your Business

Brands

Brands gain the power to navigate the consumer landscape with precision and confidence. We illuminate the path from raw consumer and market data to insightful strategies, fueling your brand's journey to resonate deeply with your audience and outperform in the market. It's not just data, it's your brand's new secret weapon

Suppliers

We decode the complexity of consumer and market data, enabling you to anticipate the ingredients and innovations that brands will seek next. From unearthing emerging trends to understanding the nuances of consumer behavior, our tool equips you to align your offerings perfectly with market demand. It's not just about supplying; it's about pioneering the future of beauty.

Manufacturers

Merely executing on the basis of orders was yesterday. Brands expect to be guided and picked up. Our software is the catalyst that brings efficiency and foresight to your service offer. By analyzing vast consumer and market data, we enable you to anticipate industry trends and understand evolving consumer preferences, ensuring your manufacturing processes align with market demand.

Agencies/Consultancies

By distilling vast consumer and market data into actionable insights, we empower you to provide data-driven strategies that resonate with consumers and outshine competition. With our platform, you're not just advising beauty brands, you're architecting their path to success.

Founded 2018

Sapiens the can creative agency template we can an anything

$23 customers

Sapiens the can creative agency template we can an anything

400K+ USERS

Sapiens the can creative agency template we can an anything

150% business

Sapiens the can creative agency template we can an anything

Customer Stories

Elena Fandrich, CARECOS Kosmetik

“eyva enables what is essential for today's product managers: product concepts at a new level of speed, depth, and agility.”

10x Signups

Michael Schummert, ex-CEO Babor Beauty Group, Founder, Beauty Expert

"At a time when brands and manufacturers are battling rising costs and volatile demand, EYVA is a differentiator that can help streamline product lines."

10x Signups

Marilu Pötter, Co-Founder & Director Product at UNCORRUPTED BEAUTY

"eyva is transforming our product development strategy, making it efficient and successful. The platform provides deep market analysis, faster decision making and cost savings at a speed never seen before."

10x Signups

Elena Fandrich, CARECOS Kosmetik

“eyva enables what is essential for today's product managers: product concepts at a new level of speed, depth, and agility.”

10x Signups

Michael Schummer, ex-CEO Babor Beauty Group, Founder, Beauty Expert

"At a time when brands and manufacturers are battling rising costs and volatile demand, EYVA is a differentiator that can help streamline product lines."

10x Signups

Marilu Pötter, Co-Founder & Director Product at UNCORRUPTED BEAUTY

"eyva is transforming our product development strategy, making it efficient and successful. The platform provides deep market analysis, faster decision making and cost savings at a speed never seen before."

10x Signups

Ready to grow your business?